Introducing MarketPower, a different kind of consulting agency focused on smarter strategic thinking
Uncommon insights on business, strategy, branding, marketing, personal branding… patterns that work and don't work… Whac-A-Mole, rubber bands, The Matrix, The Simpsons, Blazing Saddles… & soup.
Strategic & branding consultant Joel Alpert says "It's good to be ignorant!" Really? What could you possibly gain?


Joel shares strategic insight which has major impact on brand development, business strategy, and marketing communications.
Presented to a group of experienced marketers, Invited and introduced by Stephanie Richards from the SowGrow Marketing Council, this video blog is a challenge,





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T-SHIRT TALES!
T-Shirt Tales tell stories that T-Shirts can’t tell themselves
We developed the international event theme, "Get Out, Eh!"... but I never expected what was out there! The guy who looked like he was about to fall off the cliff showed me…
FilmTribe was ready for a big powwow in the New Hollywood … and our branding and tagline became one of my all-time favorites…
DOUBLE TALES!! EarthTeam96 partnered with Georgia Games at GA Tech's stadium to promote our program... I ran out in the rubberized Captain Planet suit in front of 15,000 people, and the next thing I knew…
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It's not every day that you get a chance to present something on the world stage, but EarthTeam96 created that opportunity, and...