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LET'S ENERGIZE
YOUR BUSINESS
!

SPARK PROFIT, EFFICIENCY & GROWTH… WHEN YOU ADD OUR HIGHER-VOLTAGE STRATEGIC BUSINESS, BRANDING  & MARKETING  EXPERTISE

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Real Strategic Insight To

Generate Business Impact

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Pivotal Branding For Market Focus & Engagement

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Powerful Communications

& Direct Marketing Results

What if you could start to energize your business in as little as a week or two… with Power-Up milestones at 30-60-90 days?

Need a marketing powersurge?

 

Strategic or Brand rewiring?

 

Stronger creative marketing concepts to empower stronger engagement?

 

Product or service development… or specialized program?
 

Explore our specialized superpowers, and get in touch! 

 

Small-Medium company business owner or manager: 

You work hard in so many areas  — don't short-circuit your success…

Fuzzy branding your company, products or services? They don't "get it" and want it right away?  



Limited strategic thinking to set direction… address key issues? Weak positioning of your products and services? 

 

Boring Marketing, Limited Engagement?  Is your targeting and messaging slowing down engagement? Anemic creative communications? Wimpy CTA's/Offers?

Business & Marketing missteps — do you even know why your social media, email, direct mail, or google ads, are sputtering? Or why some processes — unknown or Ignored —may be inhibiting your growth?

Lack of holistic thinking?

1E467383-B9A3-4C7D-A625-B113944B1688_1_105_c.jpeg
LinkedIn gave Joel a Best of 2017 Brand Marketing award recognition.
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selected by inflence digest as one of top linkedin expert for personal branding  in atlanta for 2023
logo of Robert Fritz inc. As a Structural Consultant, developing  Business Strategy & Advisory Consulting, Joel ha trained extensively wth the Robert Fritz, Inc. organization.
BMA logo - Joel is a Certified Business Communicator, certified by the Business Marketing Association
Joel is also a Inbound Marketing Certified Professional, as certified by the Inbound Marketing University

… energize your business with MarketPower, my seriously-different mashup consultancy…

Because you want to move beyond just "activity."

Because all the social media posts, Google ads, AI and tech tools. or disjointed efforts in the world won't help you reach your business potential if your focus is off target and not in sync.

Because you realize you need integrated thinking and action to build stronger business foundation, qualified leads and customers, greater profitability and growth.

MarketPower brings you specialized strategic & creative superpowers — with big-picture perspective and drill-down execution, to help you energize our business:

We tailor a unique combination of practical consulting… virtual ad agency… and executive coaching…

 

…with a Fractional CMO approach that brings together…

  • Integrated Strategy & Branding

  • Targeting Marketing Programs

  • Integrated Marketing Communications

  • New Business Development & Lead Generation

  • recharging product/service development and back-office operations

  • Breakthrough thinking approaches across your business.

Why? So each piece of the business can be stronger… and fit together for maximum results. To build profitability, efficiency, retention and growth.  Comprehensive programs, ongoing team support, or à la carte.

Ready to talk?

Zoom, phone, IRL

This surprise conversation happened last week at ChocoLatte in Decatur, where my client started talking about the strategic impact we were making so far.

 

🎯 It underscores why real strategic thinking and real branding thinking (beyond good graphics) are critical to all of your efforts in sales, marketing, social media… product and service development, customer interactions, and every other area.

Strategic Thinking changes everything,  fuhgeddaboudit! (Get in touch if you’d like to discuss.) 

 

 

#strategicplanning, #strategicconsulting, #branding, #brandconsultant, #brandingconsultant, #brandingagency, #businessstrategy #strategicleadership

WANT TO EAVESDROP ON A BUSINESS COFFEE TALK?

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Gain Greater
Strategic Insight

Strong strategic insight changes everything. Your business direction, ongong choices, the way you sell…

You've got tough business issues to address — business growth, efficiency, product/service development, processesbig-picture strategic planning. Don't just :do stuff:…do stuff that works. We get at the source— not the symptom— to uncover opportunities… and capitalize on them. 
Let's build!

A rubber stamp look of the word "brand" to indicate branding andrebrandng as part of company positioning and branding
A rubber stamp look of the word "brand" to indicate branding and brand identity

Level-Up
Your Brand

You want insightful branding that  positions your company, products & services from the get-go.

Your brand engages your audiences and  accelerates sales— it's more than graphics on a website, it's driven by strategic insight across all company communications and interactions. Boost business impact — starting with company name, logo, tagline, overall positioning. Let prospects quickly
know your business is their right choice!  

Let's level up!

a square bullseye, to indiate on-target marketing commnications, copywriting, and use of marketing communications media
an exclamation mark, representing propsect and custer engagement in lead generation, social media, corporate communications and more

Target Your Messaging
 

Ideas resonate with people. Let's build your marketing foundation and energize your business.

 

In our over-communicated world, we level-up your website interactions, email, direct mail, targeted social media, presentations, more. With top-agency-level award-winning marketing communication, stronger tactics, brand integration, CTAs/Offers… to spark engagement, lead gen, sales, retention & referrals! Ready?
Let's go!

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Our flexible Fractional CMO approach gives you options to work with us ala carte on select programs… or to provide continuity with momentum across your business.

Gain high-value business insights and action steps fast, with PowerCheck — using level-up consulting tools you won't find elsewhere. 

 

We'll identify practical next steps to enhance your business. Nothing cookie-cutter, focusing on strategy, branding / positioning, marketing, products and services, and processes. Because your business is different (or should be).

 

Our tailored PowerCheck process and recommendations for next steps is objective and wow-insightful.   Delivering increased engagement, marketing leads, profitability, efficiency, and results. 

 

Your PowerCheck is waiting for you.

​​​​​​​​

Don't quite know where to start? Are your needs complex or unique?

When you kick off your PowerCheck, we'll credit up to 50%

of this customized analysis towards next steps.

So you think
"all marketers
are the same"?

photo of a wide row of SouthStar Awards, presented for the combination of business strategy, creative marketing communicatios, and response results

"Fuh-gedda-boudit!

Everyone's yelling: My solution is best! Social Media. AI. Funnels. CRM. New website colors.

You're investing time, money and opportunity cost
by hiring a consultancy or agency — you want to make a good choice. You want to drive engagement, leads, marketing, efficiency, profits…

From a comprehensive program with a Fractional CMO engagement with your business … to cherry-picked projects that help you move the ball ahead… you'll quickly find out that all marketers are not the same.

 

Slow down…breathe…  isn't your business worth a few minutes of focus?

Plug In

plug in!

Let's build a stronger business foundation, profitability and growth. Let's explore next steps at a coffeeshop or online.
 

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This high-value consult will address your interests. Provide valuable insights using a breakthrough consulting approach. And help sort out your plans and potential next steps.  It's yours, with our compliments. Zoom or coffee shop. You're buying— very dark (about 1 tbsp milk), 1/2 tsp sugar. 

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Message sent... you're powering up!

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